Understanding Business
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Topic:Understanding Business
There are seven units to this class that make up twenty-two chapters that will focus on the main principles of business in a worldwide market.
- Business Trends in a Global Environment
- Business Ownership
- Business Management
- Human Resources
- Marketing
- Decision Making
- Management of Financial Resources
Program Description
editCourse Outline
editCompulsory Curriculum
editUnit 1: Business Trends in a Global Environment
- Chapter 1 Finding Opportunities in a Constantly Changing Business Environment
- Chapter 2 Competing in a Global Market
- Chapter 3 Economics and the Creation of Wealth
- Chapter 4 Ethical Behavior and Social Responsibility
Unit 2: Business Ownership
- Chapter 5 Forms of Ownership
- Chapter 6 Entrepreneurship and Small Business
Unit 3: Business Management
- Chapter 7: Leadership, Management, and Empowerment
- Chapter 8: Customer Driven Business
- Chapter 9: Technology and It's Relation to World-Class Products and Services
Unit 4: Human Resource Management
- Chapter 10: Human Resource Management
- Chapter 11: Promoting Motivation and Building Self Managed Teams
- Chapter 12: Dealing With Issues and Relationships
Unit 5: Marketing
- Chapter 13: Customer & Stakeholder Relationships
- Chapter 14: Development & Pricing of Goods and Services
- Chapter 15: Competitive and Efficient Distribution
- Chapter 16: Integrated and Interactive Marketing
Unit 6: Decision Making
- Chapter 17: Technology Information
- Chapter 19: Financial Information and Accounting
Unit 7: Management of Financial Resources/]]
- Chapter 19: Financial Management
- Chapter 20: Understanding Money and Financial Institutions
- Chapter 21: Financing and Investing
- Chapter 22: The Road to Entrepreneurship
Elective Curriculum
editBonus Activities:
editResearch Projects
editEvaluation
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