Literature/1989/Kochen
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- Preface
The phenomenon of two strangers meeting in a strange place and discovering that they have a common acquaintance occurs surprisingly often. It is related to the equally counterintuitive fact that a chain of at most seven intermediaries, and more commonly two or three intermediaries -- friends of friends -- are sufficient to link most pairs of people in the world. This is the small world phenomenon. The name derives from the frequently heard comment of two freshly made acquaintance, on discovering that they have an acquaintance in common: "It is a small world, isn't it?"
This phenomenon is of great importance. Political influence is transmitted over such chains of acquaintances. If a person wishes to influence the passage of certain legislation, he may ask an acquaintance in Congress to state the case for him; if he does not know anyone in Congress well enough for this purpose, he may ask an acquaintance who does, to do it on his behalf. A job-seeker may ask an acquaintance or a friend of a friend (etc.) to put in a good word on his behalf; as Granovetter has shown, it is often "weak ties" or rarely contacted acquaintances that are called on and who are instrumental in this way. An entrepreneur relies on direct contacts and indirect contacts to build a clientele, sources of finance, a staff. The widespread availability of good connections, direct and indirect, and their systematic use, probably distinguishes mature societies from less developed ones, in which only a few make extensive use of personal networks.
The small world phenomenon is also of great scientific interest. It arouses our sense of wonder and it challenges us to explain it. The challenge is heightened by the difficulty of finding really satisfactory explanations. It appears to be a rather fundamental property of social structure and function. Understanding it, its origin, and its implications seems likely to shed light on many scientifically interesting and basic problems in sociology, political science, anthropology. Moreover, there is the tantalizing possibility that the small world phenomenon could shed light on the secret of how networks more generally give rise to emergent properties, such as the higher mental functions of neural nets and their analogs in social nets or computer nets.
Though many people have experienced, observed and thought about the small world phenomenon for a long time, it was Ithiel de Sola Pool who intended to subject it to scholarly and scientific study. It had long been a topic of party conversation and of recreational mathematics; the famous mathematician Paul Erdös, for example, defined the Erdös distance between two authors A, B of scientific papers as the number of intermediary co-authors (the smallest n, such that A co-authored at least one paper with some X or B, who co-authored at least one paper with X2 or B, ..., who co-authored at least one paper with Xn or B). Ithiel de Sola Pool, recognizing the mathematical nature of the small world problem -- to explain the small world phenomenon -- asked his political science colleague Karl Deutsch in 1957 to suggest a mathematician likely to engage in fruitful collaboration with him. Karl Deutsch introduced Pool and me for that purpose. He thus catalyzed what became a lifelong friendship and partnership in this research. The creation of that direct link by an intermediary is a fitting use of the small world phenomenon. It is also fitting that the foreword to this volume which commemorates de Sola Pool should be written by this eminent social scientist. (p. viii)
The reason we circulated draft manuscripts with our ideas and partial results for two decades prior to submitting one for publication was that we never felt we had "broken the back of the problem." This concern with the completeness, finality, conclusiveness of their work had troubled many researchers in this area who try to live up to their own high standards of social science. This includes several distinguished contributions to this volume. It was Linton Freeman's vision of an invisible college of social networks researchers and his founding of Social Networks to bring this about that led to the decision by Pool and me to "cut bait or fish" by combining our working papers into a manuscript. (p. viii)
Our unpublished working papers had stimulated the interest of one of the most creative social psychologists: Stanley Milgram. Having attained renown for his many ingenious experiments, notably those showing that many human subjects would follow an experimenter's instructions to inflict what they perceived to be pain on someone else (an actor), and even to increase its intensity, Milgram devised what has come to be known as "The Small World Method." The experimental instrument resembled a passport. On its first page was the description of a "target" person. specified by his or her picture. name, location, occupation, etc. A random sample of people in a location remote from that of the target person was chosen, and this "passport" given to each one. Each respondent (called an informant by some social scientists) was instructed to choose one of his or her acquaintances to whom to send the passport, with the intention that the recipient would count the target person among his or her acquaintances and, failing that, would forward it to an acquaintance likely to know the target. Each such respondent was to indicate in the passport whom he or she chose as a recipient, and why. By the time the target person received all the passport given .... (p. viii)
This remarkable confluence between the predominantly theoretical approach motivated by De Sola Pool, the predominantly experimental approach of Milgram, and the predominantly observational approach of Newcomb, combined with the fact that all three died in 1984, makes this commemorative volume a fitting testimonial to their legacy. (p. ix)
Networking is not just a name for talking to people; it is determining whom to talk to in different circumstances, and following leads and referrals in identifying such people.
Thus, this book has the following features;
- It bring together, in a coherent and up-to-date picture and in one place much of what is understood about the small world problem.
- It indicates the quality, vitality, and scope of this area as a leading edge of social science.
- It shows the centrality of the problem in modern life, and why understanding should be in the intellectual inventory of every educated person.
- It pays tribute to the pioneering contributions of Pool, Milgram, and Newcomb by showing how the seeds they planted are growing.
- It contains some very interesting and surprising facts.
- Foreward I
- The Small World Problem: The Growth of a Research Idea
- Karl W. Deutsch
- Foreward II
- The Small World Method and Other Innovation in Experimental Social Psychology
- Charles Kadushin
- Part I.
- Introduction 1
Chapter 1
edit- Contacts and Influence 3
- Ithiel de Sola Pool and Manfred Kochen
Chapter 2
edit- Toward Structural Sociodynamics 52
- Manfred Kochen
Part II.
- Uses of the Small World Phenomenon 65
Chapter 3
edit- The Conditional Significance of Communication for
- Interpersonal Influence 67
- Ronald S. Burt and Tetsuji Uchiyama
Chapter 4
edit- Applying the Small World Phenomenon to
- Organizational Buying 88
- Julia M. Bristor and Michael J. Ryan
Chapter 5
edit- Toward a Sociometric Theory of Representation:
- Representing Individuals Enmeshed in a Social
- Network 100
- Scott L. Feld and Bernard Grofman
Chapter 6
edit- Modeling International Linkages 108
- Paul R. Williamson
Chapter 7
edit- International Networks, 1904-1950: The Small
- World of Trade and Diplomacy 128
- Michael D. Wallace and J. David Singer
Part III.
- The Experimental/Empirical Legacy 145
Chapter 8
edit- Estimating Acquaintanceship Volume 147
- Linton C. Freeman and Claire R. Thompson
Chapter 9
edit- Estimating the Size of an Average Personal Network
- and of an Event Subpopulation 159
- H. Russell Bernard, Eugene C. Johnson,
- Peter D. Killworth, and Scott Robinson
Chapter 10
edit- Urban Social Networks: Some Methodological
- Problems and Possibilities 176
- Alden S. Klovdahl
Chapter 11
edit- Social Relations in Luzon, Phillippines, Using the
- Reverse Small World Method 211
- Kirk R. Cuthbert
Part IV.
- Models and Conceptualizations 227
Chapter 12
edit- The Smallworld Technique as a Theory-Construction
- Tool 231
- Nan Lin
Chapter 13
edit- Agreement-Friendship Processes Related to
- Empirical Social Macrostructures 239
- Eugene C. Johnsen
Chapter 14
edit- Two Regimes of Network Effects
- Autocorrelation 280
- Patrick Doreian
Chapter 15
edit- Connectivity and the Small World Problem 296
- John Skvoretz and Thomas J. Fararo
Chapter 16
edit- Some Aspects of Epidemics and Social Nets 327
- Anatol Rapoport and Yufei Yuan
Chapter 17
edit- Approaches to Non-Euclidean Network
- Analysis 349
- George A. Barnett
Author Index 373
Subject Index 379
Wikipedia
editChronology
edit- Kochen, Manfred, ed. (1989). The Small World: A Volume of Recent Research Advances Commemorating Ithiel de Sola Pool, Stanley Milgram, Theodore Newcomb. Norwood, NJ: Ablex Publishing Corp. (January 1, 1989). [^]
- Kochen, Manfred (1987). "How Well Do We Acknowledge Intellectual Debts?" Journal of Documentation, 43 (1): 54-64. [^]
- Pool, Ithiel de Sola & Manfred Kochen (1978). "Contacts and Influence." Social Networks, 1, pp. 1-51. [^]
- Kochen, Manfred, ed. (1975). Information for Action: from Knowledge to Wisdom. New York: Academic Press. [^]
- Kochen, Manfred (1974). Principles of Information Retrieval. New York: Wiley. [^]
- Kochen, Manfred (1972). "WISE: A World Information Synthesis and Encyclopaedia." Journal of Documentation, 28: 322-341. [^]
- Kochen, Manfred (1969). "Stability in the Growth of Knowledge." American Documentation, 20 (3): 186-197. [^]
- Kochen, Manfred & R. Tagliacozzo (1968) "A Study of Cross-referencing." Journal of Documentation. 24: 173-191. [^]
- Kochen, Manfred, ed. (1967). The Growth of Knowledge: Readings on Organization and Retrieval of Information. New York: Wiley. [^]
- Kochen, Manfred (1965). Some Problems in Information Science. Scarecrow Press. (Jan 1, 1965) [^]
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