Digital Media Concepts/Mayhem fest
Rockstar energy Mayhem fest was a Heavy metal tour that ran from 2008 till 2015. It featured big name bands such as Slipknot,Amon Amarth, and King Diamond This is one of the few concert tours that has branched out from the United states to Canada which is usually a "dead zone" for tours and concert series. It was also a marketing ploy where Rockstar Energy would sample their newest products as unlimited free samples. Many of the sponsors would also sell and sample there products and many small buisnesses would be there to promote themselves.
Stages and events
Each year the Metal Mulisha would have a separate motorcycle stunt show. The bands would also have their own meet and greet, if they so desire. Over the years, the sponsor stage has gone through a few name changes. It started as the Hot Topic stage (2008-2009), it then went to The Silver Star Stage in 2010,It changed again in 2011 to The Revolver Stage. And finally from 2012 till 2013 Sumerian Records named the stage after themselves, Then finally the last two years were sponsered by Victory Records.
Common locations
- Washington
- California
- Arizona
- New Mexico
- Colorado
- Kansas
- Texas
- Ontario
- Florida
- New York
Reasons for ending
One of the main reasons for the cancellation was that metal was belive to be a dying gnere and it wasnt getting the recognition it needed. Another reason was the fact that the money which once was wnough is no longer enought to pay for all the bands at all the venues, which lead to some stages being left empty.
Another reason was co-founder Kevin Lyman tweeted that "Metal is fat,gray,and old". this created backlash and sparked a small uprising in the metal community.
References