Value chains and new media/Content

New media ecosystems:


- Concepts of Media, Media studies and Media economics field and its subfields.


- Different media, different earning logic (written press, digital television, radio, online media).


- Finnish and International Media ecosystems: contents, owners, activities and users.


- Mass media theories.


-Recent developments in the media field.


Value-chains:


- Participatory economy and Web 2.0


- Long Tail and Media.


- Social media and new value chains, new business models.


(The content of the studies and the order of the topic can be subjected to minor changes)