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Services Relationship Marketing/Other Discussion Ideas

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Other Discussion Ideas

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Sharing Economy “Airbnb, Uber, and Zipcar are popular examples of the access economy (also referred to ‘sharing’ economy). This economy is expected to grow tremendously, with predicted market opportunities reaching $500 billion in 2020 (Mastercard 2016).”


References

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Mastercard. (2017). “The sharing economy: Understanding the opportunities for growth." Mastercard report, available at https://newsroom.mastercard.com/eu/files/2017/06/Mastercard_Sharing-Economy_v7.compressed2.pdf

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