James Cameron and Color

James Cameron's Avatar contains specific color palettes that aided in the creation of his world of Avatar. James Cameron created the world of Avatar and reached his audience by blending colors that appealed to the eye visually, as well as choosing colors that would elicit responses.

Color Palette For Avatar: Explanation

Avatar contains blues and greens primarily. Colors can have the power to evoke emotions in an audience. The yellow and oranges found in sunrises can evoke the feeing of happiness, energize an audience or even lift an audience's mood, just to give an example.

Other Colors & Associations

• Purple, like the kind found on the mystical plants that the main characters in Avatar wander through and touch, is seen as a color that can "represent magic, peace and power".
• Red, much like the red found on the Great Leonopteryx that Jake Sully used to claim the final victory, can represent a "deep need or want inside people to take action". This sentiment rang true for Jake Sully, as his Leonopteryx helped the Navi clan decide to help him in his fight against the Sky People.
• Green, similar to the pale green skin of the Navi in Avatar: The Way of Water , could represent "peace, rest, and security". This idea would make sense due to the Navi enviornment, as well as the fact that they were a safe and untouched Navi clan that provided sanctuary to Jake Sully and his family.

Family Significance & Color and Mood

Avatar and Avatar The Way of Water emphasize family as a community. In the first film, Jake Sully is a loner that is accepted into the bright, new world of Pandora. The Indigo and California blues that appeared on screen created a calming sensation as he was accepted into an interconnected family. The Way of Water is similar due to the calm and wonderful feeling of enduring the impossible task of protecting a family. See links below for more information about James Cameron's work Titanic (1997) See below for more information about how colors in movies can affect mood. Yellow in Film

References

www.verywellmind.com www.colorpsychology.org www.impactplus.com https://www.schemecolor.com/avatar-colors.