Enterprise Resource Planning/Entrepreneurship

Completion status: this resource is ~50% complete.
Educational level: this is a tertiary (university) resource.

Programme

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This is a module part of the Open Source ERP/Executive Masters course conducted by a private university.

Subject

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ERP Entrepreneurship - Making Money Out Of Free Software

Objectives

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The objectives of this subject are:

  • To study the various business models in the market
  • To align to the right business models for Open Source
  • To see avenues or gaps in the Open Source model to commercialise on

Learning Outcomes

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On completion of this subject the students shall be able to:

  • Understand the commercial forces behind Open Source
  • Explore a new niche for the market that is viable and sustainable
  • Strategise collectively and leverage with market players
  • Foresee any risks and work out contigencies

Sypnosis

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This subject examine how players make money with Open Source today. It explores the opportunities for the students to partake in.

Subject Details

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Different Models

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(20 hrs)

  • Fun Model - Story of Craiglist
  • Hobby Model - Story of Wikipedia
  • Brand Model - Story of Linux
  • Money Model - Story of RedHat
  • Services Model - Reinventing IBM

Exit Strategy

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(20 hrs)

  • How Venture Capital works
  • How to protect a nudist colony
  • Branding Human Capital
  • Captive Market

Micro ISV Strategy

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(20 hrs)

  • Doing everything yourself
  • MBA Crash Course
  • Marketing
  • Image
  • Clustering and Cloud Market

Charging Model

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(20 hrs)

  • Per Hour or Per Day
  • Flat Rate or Piecemeal Package
  • Long term and micro transaction
  • Negotiation Strategy
  • Calculating the Sales Funnel

Business As Usual

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(20 hrs)

  • Market Normalcy
  • Packaging
  • Service Contract
  • Warranty Clauses
  • Help Desk
  • Phone Support
  • On Site Service
  • Repair and parts

(to be cont'd)